In the heart of Ottawa, a new café is turning nostalgia into artistry. BB Café, co-founded by three Iranian expats — Sara Jelveh, Roozbeh Abbasi, and Narges Shahsavarani — has become a local sensation for its vibrant mix of Persian tradition and modern taste.
At BB Café, the flavors of saffron, pistachio, and pomegranate — three timeless symbols of Persian cuisine — come together in an elegant, contemporary setting. From saffron ice cream sandwiches and pomegranate cakes to chickpea cookies for Nowruz, every treat reflects the beauty and warmth of Iranian heritage.

For co-owner Sara Jelveh, the café is deeply personal:
“These flavors take you back to your childhood,” she says.
Beyond its delicious offerings, BB Café embodies the evolving story of Iranian migration — how culture travels, transforms, and thrives in new lands. It’s a celebration of tradition reborn in modern form, inviting everyone to taste a bit of home, wherever they are.
BB Café is more than a bakery; it’s a cultural bridge connecting Ottawa’s diverse community to the golden essence of Persian hospitality — a world where saffron still reigns as the color of warmth, generosity, and joy.
🔗 Original article: “This modern new Persian café celebrates pomegranate, pistachios and saffron” — Peter Hum, Ottawa Citizen (Postmedia), Oct 16, 2025.
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